Saturday, 2 July 2016

Key Factors to Consider When Choosing China Manufacturing Solutions


It’s no secret that manufacturing solutions offered in China are much cheaper than those available in the West. You can get more products faster and at a lower price. However, some business owners are apprehensive working with Chinese manufacturers because of quality control and transparency issues. Are you also on the fence about contracting a Chinese factory? That’s understandable, but it shouldn’t stop you from pursuing your business goals. All you need to do is to find the right manufacturer to work with to ensure high-quality products and services. Here are some factors to consider when looking for China manufacturing solutions:


  1. Choose a manufacturing solutions company that specializes in the solution you need—whether that’s metal fabrication, product assembly, LED lighting, tools and hardware, etc.
  1. Quality is key when it comes to manufacturing. You want your products to be well-made because if they malfunction, your customers and buyers will blame you, not the Chinese factory. Be sure that the manufacturing company cares a great deal about quality control as well as production.
  1. Do they have good customer service? Manufacturing solutions companies should also take care of their customers. This means they should offer personal responses instead of automated replies to enquiries.
  1. Check who their other clients are. Do they have clients just like you? If they serve big companies or are affiliated with reputable corporations, that’s a good sign. Some factories also cater specifically to smaller start-up businesses.
  1. Who are their suppliers? The materials they use for manufacturing should also be reliable and well-made.
Contact a Western-owned but China-based manufacturing solutions agency that can take care of everything-from conceptualization right down to marketing. This can minimize and even eliminate a lot of barriers, from cultural gaps to language issues.

3 Reasons Why Product Development in China Makes More Sense Today


China may have had a reputation for quality control issues in the past, but this is no longer the case. In fact, large international brands—from Apple to Toyota—rely on China for much of their product development and manufacturing requirements. Here are 3 reasons why you should also consider China for your product development needs:

  1. Quality – Chinese manufacturers has acquired new machineries and technologies to offer the very best services in product development. Aside from having excellent production facilities, the best Chinese factories have adopted stricter quality control policies and industry standards are more stringent overall.
  1. Speed and efficiency – Thanks to modern technology, turnaround time for product development is now much faster. You can also save a lot of money when you opt for product development in China because labor is cheaper and most employees are highly-skilled and experienced.
  1. Transparency – The trouble with China back in the day was that factories did not have a full view and understanding of the product development standards of the west. The story is much different today; investors and business owners can be more confident in dealing with Chinese manufacturers because of improvements in transparency and control.
If you want high-quality services, you need to choose the right manufacturing solutions in China. Do a background check on the prospective factories you want to work with. Learn how long they have been operating, who they are affiliated with, and who their other clients are. You should also check their full list of services. Aside from product development, you might also need help with prototyping, supplier and product sourcing, consultation and troubleshooting, quality assurance and control, and supply chain management. Check the expertise of the companies, too, to see if they will be able to suit your requirements.

Monday, 6 June 2016

Promotional Products from China – The Perfect Advertising Tools


Promotional products are a proven and cost effective way to market your business. You can easily reach out to thousands of people by just putting out your name on items that are interesting and help people remember your name. According to market research, more than 50% of the people surveyed had a positive image of the company whose promotional products were used by them. It shows how effective a simple promotional product can be!

Sourcing promotional products from China is always the best option. As the country is the world’s manufacturing hub, its manufacturers can deliver your products in weeks and at rates that cannot be matched by domestic players or those in other countries. Here are some benefits of using promotional products from China for your business:

Increased Brand Positioning: Whether you have a small or a big business, your primary goal should be to ensure that people remember your company and its products. Every business owner wants people to hold a specific image of his or her brand in their minds. This is called brand positioning. Using the exceptional promotional product from China creates the same effect. Since the consumer is using the product in his everyday life, the particular item keeps reminding him about your brand and the consumer becomes more positive and open about your brand.

Mass Outreach at Low Cost: Promotional products from China can give you great value for your investment even with a tight budget as the items can be sourced at unbelievable rates. You do not have to spend much but still get maximum brand awareness and retention from the products.

Alternative Calling Card: A promotional product represents your brand in a different way and acts as an alternative identity tool for your business. Instead of leaving your business card that has shorter life and memory span, try doing the same with a creatively designed promotional product. The consumer will not only use that product but also will remember your organization because of that.

Strategic Way to Increases Awareness: The basic principle of marketing is repeated exposure. Using a promotional product is a strategic move. For instance, bar or café managers often give free bottle openers or other items to customers that have the business name and address printed upon them. These products not only come in handy but also when the consumer thinks of hanging out with friends, he or she automatically prefers that particular bar or café. Since, Chinese manufacturers have an exceptional range of items that are likely to interest people, sourcing promotional products from them is a smart way to increase sales.

Source URL: http://www.china2west.com/promotional-products-from-china-the-perfect-advertising-tools-2/